Industry Info

Useful Affiliate Marketing Information

We realize it isn’t always easy to find useful information online about affiliate marketing that is both reputable and insightful. We know this because we asked our intern to find affiliate marketing resources that would be informative for merchants, affiliates, and partners. What did he find? Amongst other things, questionable “get rich quick programs” and “affiliate systems” that were underwhelming and a bit disappointing.

We scrapped that project and decided to compile a list of reputable resources that we find insightful.

Affiliate Marketing Conferences

The affiliate marketing industry is a fast-paced and exciting industry to work in. One of the best ways we stay fresh and on the edge is through industry conferences. (Sometimes we’re speaking, too) Here are some worth checking out.

  • adtech_175_58ad:tech

    ad:tech is an interactive advertising and technology conference and exhibition. Worldwide shows blend keynote speakers, topic driven panels and workshops to provide attendees with the tools and techniques they need to compete in a changing world.

  • a4u_175_54a4uexpo

    a4uexpo is Europe’s Largest Affiliate Marketing Conference dual located in London and in Mainland Europe each year.

  • PrintAffiliate Management Days

    Affiliate Management Days is a professional forum for affiliate managers and marketing executives responsible for their company’s affiliate marketing strategy, program management and related operations.

  • affiliatesummit_175_57Affiliate Summit

    Affiliate Summit was founded by Missy Ward and Shawn Collins in 2003 for the purpose of providing educational sessions on the latest industry issues and fostering a productive networking environment for affiliate marketers.

  • pubcon_175_50PubCon

    PubCon is organized and hosted by Austin, Texas-based WebmasterWorld.com, one of the Web’s oldest and most authoritative Web technology message forum communities, with roots dating back to mid-1980s computer bulletin board systems.

Performance Marketing Publications

In the spirit of working smarter we wanted to share a few publications that our team finds interesting, useful, and helps us stay on the pulse of the industry.

  • getelastic_175_36Get Elastic

    Get ecommerce tips, tricks, news and commentary freshly pressed 3 times a week. Get Elastic is an Ad Age Power 150 ranked blog, was named the #1 Ecommerce Blog by PostRank, and was named one of the 15 entrepreneur blogs worth reading by the Wall Street Journal. As a subscriber, you’ll get access to best practices, detailed how-to, in-depth analysis and digital commerce research. Most recently, Get Elastic has been named reader’s choice by Marketing Sherpa in the Ecommerce category.

  • mland_175_42Marketing Land

    Marketing Land is a daily publication that covers all aspects of online marketing. Marketing Land is led by Danny Sullivan, Chris Sherman and the successful editorial team behind Search Engine Land, the search marketing industry’s premier news and information website.

    Marketing Land also features a roster of expert contributors that write regularly about topics that range from analytics and affiliate marketing to search marketing and social media marketing (and many more).

  • revenews_175_79ReveNews

    ReveNews is a trusted, unbiased source focusing on Internet related industries such as online marketing, SEM, affiliate marketing, retail (e-commerce), analytics, spyware, blogging and much more.

  • wmt-logo-24b_175_23Web Marketing Today

    Web Marketing Today was founded in 1995 by Dr. Ralph F. Wilson, an Internet marketing pioneer. He sold the business in 2012 to Confluence Publishers — which also owns Practical eCommerce and Ecommerce Developer, for ecommerce merchants and developers — in Grand Junction, Colorado.