Choosing an Affiliate Management Agency

If you’re beginning to look for an affiliate management agency, you know there are a lot of players out there. Some are fantastic. Others, not so much. And plenty fall Read More…

Meeker’s Internet Trends 2018 Delivers Key Insights

The annual release of Mary Meeker’s Internet Trends is one of the most eagerly anticipated “events” of the year. It’s like Christmas and your birthday all rolled into one. And Read More…

Affiliate Marketing Myths Busted

Whether you’re already using affiliate marketing as part of your overall marketing strategy or looking at implementing it, there’s a lot of misinformation and misconceptions about how businesses can effectively Read More…

Beyond Sponsored Posts: Monetizing for the Long Haul

As brand marketers look for additional ways to build, grow and engage with consumers they are often turning to influencer marketing. This means working with select content providers and bloggers Read More…

Creating Synergy Between Search and Affiliate Agencies

When an online retailer has two agencies managing different part of its online marketing efforts there can be challenges – especially when it comes to search and the affiliate channel. Read More…

Treating Your Affiliates Right Over Black Friday

Black Friday is just a week away and it’s an easy time to get distracted and stressed. Here are a few tips on treating your affiliates right over Black Friday. Read More…

Is Your Affiliate Program Ready for Black Friday & Cyber Monday?

Black Friday is only three weeks away and, at the time of this posting, there are only 13 weekdays until the holiday shopping season kicks into high gear. To help Read More…

How to grow an in-house affiliate program

One of the most commonly asked questions in affiliate marketing is how to grow a mature program? There are plenty of ways to grow a network program, but what about Read More…

Things to Consider for your Affiliate Channel in 2014

For many affiliates Valentine’s Day is the first holiday craze of 2014 which includes a surge of promotions, coupons codes, and deals from merchants. With the New Year underway, there’s Read More…

How to work with Search Affiliates

Keep your friends close and your enemies even closer. It’s sound advice for life and for most industries. But the word “enemies” is a bit of a misnomer when it Read More…