Affiliate Perspective: Affiliate Nexus Tax
By Andrew Kardon As a publisher who’s lived in NY his entire life, to say the Affiliate Nexus Tax has affected me is an understatement. Whether you call it the Read More…
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Understanding different types of affiliates
Just like athletes, underwear, and even M&Ms–affiliates come in all sorts of shapes and sizes. You’ll find that your specific affiliate program may only be applicable to a handful of Read More…
Affiliate Marketing Lingo: Definitions of commonly used terms
We live in a world of acronyms, abbreviations and secret handshakes. Well, maybe not the handshakes so much. But every industry has its own glossary of commonly used terms. Some Read More…
Tactics to avoid in your affiliate program
Getting into affiliate marketing and launching a new program is an exciting venture. It’s truly an innovative way to market your product or service. If done correctly, your business can Read More…
Rethinking in-house vs outsourced program management
As an internet retailer and consumer technology brand you make a lot of tough choices. When it comes to figuring out ways to grow eCommerce, you’ll make decisions ranging from Read More…
How affiliates add value to your e-Commerce business
Starting an affiliate program for your company is a great relatively low-cost way to market your business. Sure there are associated startup costs and monthly fees, depending upon whether you Read More…
How to effectively communicate with affiliates
In any relationship, communication is key. That goes for everything from marriage to your career. To the best of our knowledge, no one is a mind reader, so communication is Read More…
Things I like (and dislike) about programs managed by an affiliate management agency
By Andrew Kardon Explaining affiliate marketing to someone unfamiliar can be a daunting task. I’ve been trying for years and sometimes people get it; most of the time they just Read More…
Affiliate Management: 4 Ways to Drive Innovation in your Affiliate Program
Affiliates and Affiliate Managers have a pretty odd relationship. Some interact like two peas in a pod, others never speak, and just about everyone else falls somewhere in the middle. Read More…
2013 Affiliate Conferences That You Need to Know About
Next to becoming Google’s best friend, networking is an affiliate manager’s most powerful resource. Whether it’s a small gathering, a Meet-Up, a lecture, or a full-fledged conference, the best AMs Read More…