10 Types of Affiliate Partners

10 Types of Affiliates Coupon sites News & media sites Content sites Review sites Loyalty sites Bloggers Shopping comparison Email Mobile Search affiliates Looking to begin an affiliate or partner Read More…

Top Takeaways from Google’s New Ad Manager Guide for eCommerce

Are you using Google Ad Manager? If so, you may or may not have seen Google’s new Ad Manager guide: Transforming Shopping Experiences on your eCommerce Platform. It’s a useful tool, Read More…

Ecommerce Trust Boosted by Chrome 68

It’s that time of year when you’re likely focused on family vacations, BBQs, the beach, and Fourth of July fireworks. But if you’re an online retailer and haven’t already adopted Read More…

Affiliate Marketing Myths Busted

Whether you’re already using affiliate marketing as part of your overall marketing strategy or looking at implementing it, there’s a lot of misinformation and misconceptions about how businesses can effectively Read More…

How Blockchain Can Help Online Marketers

There’s been much hype around blockchain technology and how it may solve a host of problems facing the online advertising and marketing industry. Blockchain is best known as the underlying Read More…

What You Need to Know About Toolbar Affiliates

A new generation of innovative toolbars are capturing online shoppers’ attention and accolades. And in the process reigniting the decade-old debate over whether these downloadable applications are harmful to the Read More…

Spring Cleaning for Digital Marketing

With Daylight Saving Time upon us, it’s time to think about spring cleaning. And that means looking at your online business as well. Just as people are busy tidying up Read More…

Brands that Take Personalization Too Far

There’s a fine line between personalization and being creepy. And, according to a report, brands are aware in many cases they are crossing that line. A survey from InMoment, a Read More…

Chrome Ad Blocker Could Impact Many

Ad blockers are on the rise. And this week’s launch of Google’s built-in ad blocker in Chrome has made it even tougher to reach consumers if you don’t comply with Read More…

Instagram Fuels Influencer Marketing

The use of Influencer marketing continues to increase and it looks like Instagram is fueling the growth. Instagram has emerged as a go-to channel for etailers to drive their brand’s Read More…