For many affiliates Valentine’s Day is the first holiday craze of 2014 which includes a surge of promotions, coupons codes, and deals from merchants. With the New Year underway, there’s Read More…

Keep your friends close and your enemies even closer. It’s sound advice for life and for most industries. But the word “enemies” is a bit of a misnomer when it Read More…

You only have one shot at a first impression. But when it comes to online marketing, you’re hoping to make tons of follow-up impressions. Yes, from clicks to conversion percentages Read More…

We’ve talked all about launching a new affiliate program before. There’s plenty of questions to ask yourself, actions to take and changes to make. But what happens when you already have an Read More…

As Affiliate Managers, our #1 job is to make life easier for all our publishers. Sure, that covers a wide range of activities from helping them optimize their sites to Read More…

Cookies are an affiliate’s best friend. In fact, without them, many affiliates would probably pack it in. No, we’re not talking about those scrumptious, hot-out-of-the-oven chocolate chip cookies that keep Read More…

Online shopping has its built-in advantages. Whether it’s the newest best-seller or a spiffy Keurig coffee maker, it’s tough to beat ordering from the comforts of your living room couch. Read More…

You worked hard to build your affiliate program. All the planning, the building and the testing. Then you worked equally as hard to build your affiliate base. At this stage Read More…

Affiliate programs come and go. And if yours happens to be one that’s going, well, then you need to step things up big time. There are a slew of reasons Read More…

Communication is the most critical part of marketing. Some would even say that it’s the entirety of marketing. Getting your message across to a reader as quickly and efficiently as Read More…